ALL IN THE ROW
It’s been fashion week here in New York the last seven days. I don’t go to most of it. I’m not embedded enough in that world to get too many invitations. But I always seem to snag a few and for those I am eternally grateful.
This year I got three, one not so official I will stick into a blog next week. But the two I got were pretty spectacular.
My friend Alison Loehnis took me to The Row with her. The Row is pretty much my favorite line. For those of you who don’t know The Row is the insanely successful, ultra chic, no frills, luxe line that is designed by those now grown up once upon a time FULL HOUSE cuties The Olsen Twins.
It’s startling to imagine they went from slightly cheesy TV show, to doing some down scale kid’s lines, to having a truly exceptional fashion house.
If you let me loose with endless funds and said you can only buy one designer I might just buy all The Row. In fact I might own more of it than any other brand. So, I was beyond thrilled when Alison changed our late day coffee to attending The Row on Monday morning.
There are still fashion shows of the old school, chairs with ribbons and reserved cards, the oh-so coveted front row viewing spot and a proper cat walk. But more and more designers are doing less formal presentations with mini fashion shows or the clothes just on display.
The Row was part show, part presentation. It started at nine. It was somewhere downtown in a big room filled with sofas and comfy chairs. There were waiters holding trays of glasses of green juice. Thanks, but no thanks. I think there was coffee as well.
People milled about, chatted about yesterday’s shows and took in the clothes hanging on racks that lined one wall of the long room.
Yes, of course Mary Kate and Ashley were there. Though I must say they try as hard as they can to melt into the background. They watched the show perched on the floor, Starbucks paper cups in hand.
The show was thirty pieces hanging on about ten way too skinny girls who walked down the center of the room. Some people sat, we stood, The whole presentation took maybe ten minutes. The clothes were the minimalist, neutrals they are known for. The fall season is heavy on coats and theirs are divine. They girls didn’t even take a bow. I guess they have bowed plenty in their time.
The real coup de gras was on the way out there was a table piled high with cashmere blankets.. I’m not talking thin cashmere. I’m talking quadruple ply, luxe, luxe, luxe, dreamy cashmere in black, grey or white that they make their coveted sweaters out of. And as you walked by you were offered your choice of colors. Even the most jaded fashionistas were impressed by this heavenly swag.
Then it was out into the snow, everyone clutching their blankets like well dressed Linuses – if Linus happened to have his own driver or an Uber car waiting and ten hour line up of fashion shows he was expected to attend.